SPI to Conduct Economic Impact Assessment of the Audiovisual Sector in Spain

Olsberg·SPI (SPI) has been commissioned by the Spain Film Commission to deliver a major new economic impact study of Spain’s audiovisual sector.

Building on its 2024 report Economic Impact Study of Spain’s Rebates for Investments in International Film and Television Series for the Spain FIlm Commission and delivered in partnership with PROFILM, this new study will go further, capturing the full scale of film and television production across Spain. Expanding beyond incentivised international projects, the study’s scope will assess the sector’s contribution at both national and regional levels, covering audiovisual content produced in Spain between 2023 and 2025.

For the study, SPI will work closely with the Spanish experts integrated into the Spain Film Commission Chair in the Film Production Industry, an initiative now entering its third year at Universidad Pablo de Olavide in Seville.

The result will be an evidence-based report of how audiovisual production drives economic value in Spain. By offering fresh insights into the industry’s reach and impact, the study will equip policymakers with the knowledge needed to shape effective, forward-looking strategies that support continued growth.

This study is a fundamental step in continuing to demonstrate, through objective data and a proven, scientifically verifiable methodology, that audiovisual production is a strategic industry for Spain. Film shoots generate employment, attract investment, activate territories and help project our country around the world. At Spain Film Commission, we want this report to be a useful tool for the industry, for institutions and for all the stakeholders who work every day to consolidate our country’s audiovisual leadership, showing us all the value that is being created, while also helping us to identify areas for improvement, which certainly exist.” Juan Manuel Guimeráns, president of Spain Film Commission.

 “Spain has consolidated its position as one of the more dynamic and competitive territories for audiovisual production in Europe and internationally. This new edition of the study will expand our previous work in Spain, using available evidence on the real impact of the sector, providing a solid basis for understanding its economic, social and territorial value, as well as its strategic importance for the future of the industry.Leon Forde, CEO of OlsbergSPI

Further information on SPI’s Economic Impact Studies here.

For more information on this study, please contact SPI Consultant kayleigh Hughes on kayleigh@o-spi.com or Marta Moretto on marta@o-spi.com

The project has been developed with funding from the State Secretariat for Digitalisation and Artificial Intelligence, Ministry for Technological Transformation and Public Administration, Government of Spain.

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