Economic Impact Assessment of the Texas Moving Image Industry Incentive Program

© Van Redin, The Son (2017-2019), courtesy of the Texas Film Commission

Client: Texas Film Commission, the Texas Economic Development & Tourism Office, and the Texas Economic Development Corporation

Location: Texas, USA

Olsberg·SPI (SPI) undertook an economic impact assessment of the Texas Moving Image Industry Incentive Program (TMIIIP).

Covering the period from September 2015 to May 2025, the study assesses the full economic footprint of the incentive across direct, indirect, and induced channels.

The study found that spending by incentivised productions generated an estimated $1.179 billion in total economic Gross Value Added (GVA) across the Texas economy, while supporting approximately $696.5 million in total labour income and an average of 1,200 full-time equivalent (FTE) jobs per year.

The analysis also demonstrated a strong return on public investment, with the programme generating an estimated $4.51 in economic benefit (GVA) for every $1 invested. These impacts are driven by production spending flowing through local and state-wide supply chains, supporting a wide range of businesses and services beyond the moving image production sector itself.

Case study analysis included in the study highlighted how production activity benefits communities across Texas. One project based in Midlothian, with filming across the wider Fort Worth and Dallas region, drew and supported a value chain extending across Texas, with economic impacts reaching small businesses as far as El Paso. A second case study found that around 57% of in-state spending flowed to non-screen-specific sectors, including construction, real estate, digital services, finance and legal services, music and performing arts, and health and medical services.

The study also provided a series of strategic, administrative, and policy recommendations aimed at maximising the long-term impact of the incentive programme and strengthening the competitiveness of Texas as a production location.

Download the report here.

Contact SPI Consultant, Joshua Dedman, at joshua@o-spi.com for further information

Find more information on SPI’s Economic Impact Studies here.

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