Production Infrastructure and Capacity Analysis (PICA)
This new service, created by SPI, provides a bespoke analysis of a country or region’s production capacity constraints and opportunities, including strategies for developing the sector.
Drawing from SPI’s unrivalled international production insight, PICA involves undertaking a detailed analysis of a locale’s current ability to attract and service specific levels of international production, including major footloose projects. This includes the competitive offer of a production destination, and how it compares with other locales that might attract similar projects. Production and infrastructure capacity, including talent and workforce elements, is mapped in detail alongside related issues such as quality of provision.
The resulting analysis provides clients with clear strategic insights in the capacity gaps that can damage their ability to benefit from production opportunities, as well as the degree of production upturn likely to result from improving provision.
Selected Examples
Sweden PICA (2019), for Film i Väst
Australia (2021), for AusFilm
Greater São Paulo (2022), for Spcine
The State of Maine, USA (2023), for the Maine Film Office
Mid-West Ireland (ongoing), for Innovate Limerick / Film in Limerick
The State of North Carolina, USA (ongoing), for the North Carolina Film Office
Fort Worth, Texas, USA (ongoing), for Visit Fort Worth.